#168August 23, 2011

Stick to What You Know

August 23, 2011Volume #168

Don’t spend your limited time and resources on tasks and problems that are outside of your area of expertise.

Focus on What You are Good at, Delegate Everything Else


On an organizational level this means outsourcing functions that are not core to your business. On a personal level this means delegating those tasks that don’t leverage your strengths.

Leander Kahney is the creator of the website The Cult Of Mac and author of Inside Steve’s Brain. This book attempts to identify the patterns that define Steve Job’s behavior, without judging him as a person. It’s filled with stories, interviews, and insights into what makes Steve Jobs tick, and what makes Apple so successful.